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Certified Social Media Strategist
1. Social Media Landscape & Foundations
1.1 Understanding the Ecosystem (25:39)
1.2 Industry Trends & Emerging Tech (23:34)
1.3 Role in Business & Branding (24:12)
2. Strategic Development of Social Media Campaigns
2.1 Goal Setting & KPIs (31:39)
2.2 Audience Personas & Segmentation (33:36)
2.3 Competitive Analysis & Benchmarking (31:22)
3. Content Creation, Branding & Engagement
3.1 Content Strategy & Storytelling (29:17)
3.2 Visual Branding & Platform Identity (28:37)
3.3 Analytics & Iterative Improvement (28:56)
4. Privacy Management & Reputation Control
4.1 Privacy Configurations & Data Handling (30:49)
4.2 Reputation & Crisis Communication (28:23)
4.3 Ethics & Compliance (29:26)
2.3 Competitive Analysis & Benchmarking
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